Ducky’s once served as an après-ski venue during the evening and a place for daytime skiers and snowboarders to relax and eat. In 2022, we rebranded, renaming it “Ducky’s Social”. A significant part of the rebrand was the sense of nostalgia and paying homage to one of Ski Hill's founders, Ralph ‘Ducky’ Cream.

We developed three sub-brands simultaneously: Ducky’s Social, The Barn, and The Canteen. Each of the three visual identities shares the same colour palette.